Can borrowers get pre-qualified through the site?+
Yes — a structured pre-qualification form captures income range, loan purpose, property type, and timeline, giving you a qualified lead to follow up on rather than a vague 'contact us' message. WorkspaceCMS builds this form into every mortgage broker site with submissions routed directly to your inbox.
Should NMLS license numbers be displayed?+
Yes. Displaying NMLS license numbers on loan officer bio pages is both a regulatory expectation and a trust signal — borrowers researching a broker want to verify licensing before sharing financial details. WorkspaceCMS includes NMLS display on every loan officer profile.
Is a mortgage calculator expected on these sites?+
It's quickly become a baseline expectation. Borrowers want to model monthly payments before talking to anyone, and a calculator keeps them engaged on your site instead of leaving for a generic bank tool. WorkspaceCMS includes an interactive mortgage calculator as a standard feature.
How do mortgage brokers rank locally against big banks and online lenders?+
Local mortgage SEO is built on loan-program-specific pages, a well-maintained Google Business Profile, and a fast, mobile-friendly site — the areas where large bank sites are often generic and slow. WorkspaceCMS builds every site to a 90+ Lighthouse target (typical builds clear it; specific scores vary by content and integrations) and structures your site with code that helps Google understand your business.
What loan programs should get dedicated pages?+
At minimum: conventional, FHA, VA, jumbo, and refinance — each with its own page explaining eligibility and typical borrower fit. Google ranks pages, not sites, so a single generic 'loan programs' page won't rank for 'FHA loan [city]' and 'VA loan [city]' at the same time. WorkspaceCMS builds each program its own optimized page.
How fast does the site launch?+
Most mortgage broker websites launch within two weeks of onboarding. We gather your loan programs, officer bios, NMLS numbers, and service area during a structured intake — then build, optimize, and launch. Ongoing updates, including rate changes and new programs, are handled by our team with a 48-hour turnaround.