Free Website Build — Annual Plans

A Roofing Website That Books Jobs While You're on the Roof

Most roofing websites look like they were built in 2009 and convert like it too. WorkspaceCMS builds you a fast, Google-optimized site that captures storm leads, showcases your work, and is built on the on-page local-SEO foundation that supports map-pack visibility — all managed for you, flat monthly fee.

★ Free AI Visibility Check

When someone asks AI for a roofing near them, does your name come up?

ChatGPT, Claude, and Perplexity only recommend sites they can read — and most small-business sites fail that test. Scan yours free and see exactly where you stand.

Free · no signup · scores the 9 signals AI uses to find you · ~20 seconds

See it in action

A real site — live on the web

Every industry gets a purpose-built demo. Yours is already live.

Live Demo
Screenshot of Ironclad Roofing Co. website demo

Roofing Company Demo

Ironclad Roofing Co.

  • Storm damage gallery with before/after sliders
  • Free inspection lead capture form — above the fold
  • Service area map showing every zip code you cover
  • Insurance claim assistance landing page
  • Crew bios with license numbers displayed
  • Google Reviews feed pulled from your Google Business Profile
Performance 98SEO 100Accessibility 97
90+Lighthouse 90+ performance target
2 weeksAverage site launch time
15+ yearsSEO agency experience behind every site

Built by a 15-year SEO agency. Trusted by local businesses in 70+ industries.

Built for your industry

Every feature your roofing website needs

WorkspaceCMS ships with tools built specifically for local businesses — not bolt-on plugins.

Storm Damage Gallery

Before/after image sliders let homeowners see your actual storm repair work. Nothing converts a hail-hit homeowner faster than proof.

Free Inspection Lead Form

Above-the-fold form captures name, address, and damage type — emailed to you instantly so you can dispatch fast.

Service Area Coverage Map

Interactive map showing every city, zip code, and county you serve. Helps Google understand your local footprint and ranks you in more areas.

Insurance Claim Assistance Page

A dedicated page walking homeowners through the claim process with your contact info at every step — builds trust before your competitor even answers the phone.

Financing Options Display

Show payment plans and financing partners on every estimate-related page so sticker shock never kills a deal before it starts.

Crew Bios & License Display

Headshots, certifications, and contractor license numbers build trust with homeowners and satisfy the growing number of Google searches for licensed roofers.

Google Reviews Integration

Your latest 5-star reviews pulled live from Google Business Profile and displayed across key pages — social proof pulled from your Google Business Profile.

Local SEO for Map Pack

On-page SEO structure, code that helps Google understand your business, and geo-targeted service pages that build the on-page local-SEO foundation for map-pack visibility across your service area — placement also depends on your Google Business Profile and local competition, so we don’t guarantee specific positions.

Platform feature

How it works

From signup to live site — we handle the hard parts.

  1. Storm Lead Hits Your Site

    A homeowner searches 'roof damage repair near me' after a hailstorm. Your optimized site appears in the map pack. They fill out your inspection form in 30 seconds.

  2. We Keep Your Site Converting

    We update your gallery with new storm jobs, refresh your service area pages for seasonal search trends, and handle any content or copy changes — just email us.

  3. Your Technical SEO Stays Current

    We keep the technical groundwork current — updates to the code Google reads, page speed tuning, consistent NAP details on-page and in your LocalBusiness JSON-LD schema — so your site stays properly built for every zip code you serve.

  4. You Focus on the Roof

    No more fighting with WordPress or waiting on a web developer. Your site runs, ranks, and books jobs. You stay on the roof and close deals.

Simple, flat pricing

Flat pricing. No agency games.

No setup fees. Free site build included. Billed monthly (annual optional).

Essentials

$89/mo

Your 6-page site

Solo roofers and small crews who need a professional web presence and want to stop losing jobs to competitors with better-looking sites.

  • Your whole 6-page site — every page managed
  • AI + SEO-ready structure & optimization
  • Unlimited managed updates
✓ Free 6-page website — 3 pages designed for your business + blog, T&C & Privacy styled to match
Get my free site →
Most Popular

Growth

$199/mo

Up to 20 pages

Growing roofing companies running 3–10 crews who need storm-season lead capture, service area expansion pages, and a technical SEO foundation built to compete across their market.

  • Up to 20 pages — every page managed
  • Blog + local landing pages
  • AI-powered content tools
✓ Free 10-page website — 7 pages designed for your business + blog, T&C & Privacy styled to match
Get my free site →

Premium

$449/mo

Up to 50 pages

Multi-location roofing operations and commercial contractors who need full content management, aggressive local SEO, and a site that handles enterprise lead volume.

  • Up to 50 pages — every page managed
  • Multi-location + franchise support
  • AI SEO tools (Visibility Tracker, Site Audit, Blog Writer, Brand Voice) + managed updates
✓ Free 15-page website — 12 pages designed for your business + blog, T&C & Privacy styled to match
Get my free site →

Billed monthly (annual optional). Free site build included. See full pricing details →

Frequently asked questions

Does a roofing company need a website?
Absolutely — over 80% of homeowners research contractors online before calling, and most start with a Google search. A professionally built, fast-loading roofing website is the single highest-ROI marketing investment you can make. Without one, you're invisible to the majority of people who need a new roof right now.
What should a roofing website include?
At minimum: a prominent phone number and lead form, before/after project photos, your service area, license and insurance information, and Google reviews. High-performing roofing sites also have dedicated pages for storm damage, insurance claims, and each major service (shingle replacement, flat roofs, gutters). The more specific your pages, the better you rank.
How do I get roofing leads from my website?
Lead generation from a roofing website comes down to three things: ranking in the local map pack so people find you, having a frictionless inspection request form above the fold, and building trust fast with photos, reviews, and license info. WorkspaceCMS builds all three into your site from day one.
How long does it take to build a roofing website?
With WorkspaceCMS, most roofing sites launch within two weeks of onboarding. We handle design, copy, page structure, and SEO setup — you provide your logo, photos if you have them, and basic business info. No back-and-forth with developers, no waiting months for a launch.
Will my roofing company rank on Google?
Yes — SEO is built into our platform, not an add-on. We structure every page with code that helps Google understand your business, keyword targeting, and technical SEO from launch — the on-page local-SEO foundation that supports ranking for 'roofing company near me,' 'roof repair [city],' and storm damage-related searches. Map-pack placement also depends on your Google Business Profile and local competition, so we build the foundation but don’t guarantee specific positions.
How do I show storm damage work on my site?
We build a dedicated storm damage gallery with before/after sliders so visitors can see the transformation from damaged shingles to a finished roof. You can send us new job photos anytime — we upload and caption them for maximum SEO benefit. A well-maintained gallery is one of the highest-converting elements on a roofing website.

Agency bolt-ons

Your CMS comes with a 15-year agency behind it.

WorkspaceCMS is your foundation — built, managed, and ranked for you. When you’re ready to accelerate, bolt on any of our agency campaigns like Lego pieces. Each one is custom-scoped, month-to-month, and run by specialists who already know your site inside out.

SEO Campaigns

Rank for the keywords that bring paying customers.

Ongoing organic search campaigns — keyword targeting, link building, technical audits, and monthly reporting. Built on 15 years of agency data.

PPC / Google Ads

Paid search managed by specialists, not generalists.

Full-funnel Google Ads management: search, display, Performance Max. Every campaign is conversion-tracked and tied to real revenue.

LSA Campaigns

Own the Local Services Ads pack in your market.

Local Services Ads setup and management. Google-screened badge, lead verification, bid strategy — built for service-area businesses that live and die by local calls.

Social Campaigns

Meta, Instagram, TikTok — wherever your customers scroll.

Paid social strategy, creative, and media buying across Meta, Instagram, and TikTok. Retargeting, lookalike audiences, and creative that converts.

Ready to get your Roofing website built — free?

Annual plan includes a free semi-custom website build — 3 to 12 pages depending on your plan. Build capacity is limited.

No setup fees · 12-month term, then month-to-month · 30-day money-back guarantee