Brand & Inventory Showcase by Category
A browsable inventory organized by category — road, mountain, electric, kids — so riders can see what you carry and what's in stock before they ever walk in. No more calling ahead to ask if you have their size.
Free Website Build — Annual Plans
Riders Research Online Before They Ever Walk Into Your Shop.
Bike shop customers split into two paths — browsing bikes and gear before a showroom visit, and booking a repair before they'll trust anyone with their ride. Most shop websites handle neither well: no real inventory to browse, no way to book a tune-up online. WorkspaceCMS builds you a site that shows your full brand lineup and lets riders book service in a couple of clicks — launched in two weeks by a 15-year SEO agency. Any 12-month plan includes the full site build at no extra cost.
★ Free AI Visibility Check
When someone asks AI for a bicycle shops near them, does your name come up?
ChatGPT, Claude, and Perplexity only recommend sites they can read — and most small-business sites fail that test. Scan yours free and see exactly where you stand.
Free · no signup · scores the 9 signals AI uses to find you · ~20 seconds
Free website build included on every plan — build capacity is limited
✦ Always Fresh — free visual redesign at your 24-month anniversary, on every plan.
See it in action
A real site — live on the web
Every industry gets a purpose-built demo. Yours is already live.
Live Demo
Automotive Parts Demo
Apex Performance
- VIN-verified fitment catalog display by vehicle make/model
- Product catalog organized by category and application
- Customer build gallery — show car and track builds
- B2C and B2B account options displayed clearly
Performance 98SEO 100Accessibility 97
Built for your industry
Every feature your bike shop website needs
WorkspaceCMS ships with tools built specifically for local businesses — not bolt-on plugins.
Online Repair Appointment Booking
A booking flow built for bike service — riders pick a service type, drop-off window, and leave notes on the issue, so your bench is scheduled before the bike even arrives.
Service Menu — Tune-Ups, Flat Repairs, Custom Builds
A clear, priced service menu covering everything from a quick flat repair to a full custom build — set expectations up front and cut down on "how much does a tune-up cost?" calls.
Test Ride Scheduling
Let serious buyers reserve a test ride on the bike they're considering — a small feature that turns a browsing visitor into a committed showroom appointment.
Gear & Accessories Shop
A dedicated section for helmets, apparel, lights, and accessories — the recurring-revenue side of your business, presented as its own shoppable catalog instead of an afterthought.
Group Ride & Event Calendar
A living calendar for shop rides, demo days, and community events — the kind of content that keeps riders checking back and gives Google fresh, locally relevant pages to index.
Brand Partnerships Display
A structured partner section showing every bike and component brand you carry — the credibility signal riders look for before deciding which shop to trust with a $3,000 bike.
Trade-In & Used Bike Program
A dedicated trade-in and used bike page that explains your process and showcases current used inventory — a differentiator most independent shops never bother putting online.
How it works
From signup to live site — we handle the hard parts.
Learn your brand lineup and service offerings
You walk us through the brands you carry, your service department's capabilities, and your current busy season. We map your site structure around retail and service as two clear paths.
Build a site with inventory browsing and repair booking
We build your category-based inventory showcase, service menu, and online repair booking flow — plus your event calendar and trade-in page — all in the first two weeks.
Launch with local SEO for "bike shop near me"
Your site goes live built to a 90+ Lighthouse target (typical builds clear it; specific scores vary by content and integrations), with the technical groundwork for ranking in place for searches like "bike shop near me" and "bike repair [city]."
Manage ongoing — inventory, events, and promotions
As new inventory arrives, group rides get scheduled, or a seasonal promotion goes up, just send it over — we publish it as part of your flat monthly plan.
Simple, flat pricing
Flat pricing. No agency games.
No setup fees. Free site build included. Billed monthly (annual optional).
Note on the demo: The product catalog, shopping cart, and checkout shown in our demo represent a headless commerce integration — these are custom-scoped projects, not included in the standard plans below. Our plans cover your website updates, SEO, and content. If you want something that looks like this demo, reach out and we’ll build you a custom quote — the plan credit applies. Talk to us about a custom e-commerce quote →
Essentials
$89/mo
Your 6-page site
Best for independent bike shops establishing their first real online presence.
- Your whole 6-page site — every page managed
- AI + SEO-ready structure & optimization
- Unlimited managed updates
✓ Free 6-page website — 3 pages designed for your business + blog, T&C & Privacy styled to match
Get my free site →Most Popular
Growth
$199/mo
Up to 20 pages
Ideal for shops carrying multiple brands with an active, in-demand service department.
- Up to 20 pages — every page managed
- Blog + local landing pages
- AI-powered content tools
✓ Free 10-page website — 7 pages designed for your business + blog, T&C & Privacy styled to match
Get my free site →Premium
$449/mo
Up to 50 pages
For multi-location bike shop chains managing inventory and service across stores.
- Up to 50 pages — every page managed
- Multi-location + franchise support
- AI SEO tools (Visibility Tracker, Site Audit, Blog Writer, Brand Voice) + managed updates
✓ Free 15-page website — 12 pages designed for your business + blog, T&C & Privacy styled to match
Get my free site →Billed monthly (annual optional). Free site build included. See full pricing details →
Frequently asked questions
Can customers book a repair appointment online?
Yes. We build a repair booking flow directly into your site — riders select the service type, choose a drop-off window, and add notes about the issue. Appointments land in your existing scheduling system or inbox, so your bench stays organized without new software to learn.
Should bike inventory be browsable by brand and category?
It should, and it's one of the highest-impact features a bike shop site can have. We organize your inventory by category — road, mountain, electric, kids — and by brand, so a rider can confirm you carry what they want before they drive over, instead of calling ahead or defaulting to an online-only retailer.
Do bike shops typically list group rides or events?
Shops that build community around group rides, demo days, and shop events tend to see stronger repeat traffic — both to the site and the store. We build a simple event calendar you can update as rides get scheduled, which also gives your site fresh, locally relevant content on an ongoing basis.
How do bike shops rank locally?
Local ranking depends on a mix of technical signals, content, and consistency — there's no single switch to flip, and no one can guarantee a ranking. What we can do is build the technical groundwork for ranking into your site from day one: fast pages, code that tells Google what you sell and where, and local landing content for "bike shop near me" and "bike repair [city]" searches, then keep that foundation current every month.
Is a trade-in program common to feature on a bike shop site?
It's not universal, but it's a strong differentiator when you offer one — most riders don't know a shop takes trade-ins unless it's stated clearly. We build a dedicated trade-in and used bike page that explains your process and can showcase current used inventory, turning a quiet perk into a visible reason to choose your shop.
How fast does the site launch?
Most bike shop sites launch within two weeks of completing intake, built to a 90+ Lighthouse target (typical builds clear it; specific scores vary by content and integrations). Any 12-month plan includes the full site build at no extra cost — you're not paying a separate setup fee on top of your monthly plan.
Agency bolt-ons
Your CMS comes with a 15-year agency behind it.
WorkspaceCMS is your foundation — built, managed, and ranked for you. When you’re ready to accelerate, bolt on any of our agency campaigns like Lego pieces. Each one is custom-scoped, month-to-month, and run by specialists who already know your site inside out.
SEO Campaigns
Rank for the keywords that bring paying customers.
Ongoing organic search campaigns — keyword targeting, link building, technical audits, and monthly reporting. Built on 15 years of agency data.
PPC / Google Ads
Paid search managed by specialists, not generalists.
Full-funnel Google Ads management: search, display, Performance Max. Every campaign is conversion-tracked and tied to real revenue.
LSA Campaigns
Own the Local Services Ads pack in your market.
Local Services Ads setup and management. Google-screened badge, lead verification, bid strategy — built for service-area businesses that live and die by local calls.
Social Campaigns
Meta, Instagram, TikTok — wherever your customers scroll.
Paid social strategy, creative, and media buying across Meta, Instagram, and TikTok. Retargeting, lookalike audiences, and creative that converts.
Ready to get your Bicycle Shops website built — free?
Annual plan includes a free semi-custom website build — 3 to 12 pages depending on your plan. Build capacity is limited.
No setup fees · 12-month term, then month-to-month · 30-day money-back guarantee