Material Type Gallery
A browsable gallery organized by material — hardwood, LVP/vinyl, tile, carpet — so homeowners can compare the look and feel of each option before requesting a measure.
Free Website Build — Annual Plans
Material Selection Is the Whole Sale. Let Buyers Browse It Online First.
Homeowners comparing hardwood, LVP, tile, and carpet want to see room-by-room project photos before scheduling an in-home measure — material browsing is the core of how they shop. WorkspaceCMS builds your flooring contractor website with a material-gallery-forward design and local SEO managed by a 15-year agency. Any 12-month plan includes a free site build, and most sites launch in two weeks.
★ Free AI Visibility Check
When someone asks AI for a flooring contractors near them, does your name come up?
ChatGPT, Claude, and Perplexity only recommend sites they can read — and most small-business sites fail that test. Scan yours free and see exactly where you stand.
Free · no signup · scores the 9 signals AI uses to find you · ~20 seconds
Free website build included on every plan — build capacity is limited
✦ Always Fresh — free visual redesign at your 24-month anniversary, on every plan.
See it in action
A real site — live on the web
Every industry gets a purpose-built demo. Yours is already live.
Live Demo
Painting Contractor Demo
Summit Painting Co.
- Before/after project gallery with interior and exterior categories
- Free estimate form above the fold
- Interior and exterior painting service separation
- Color consultation and prep process pages
- Service area map with neighborhood coverage
- Google Reviews integrated and auto-updated
Performance 98SEO 100Accessibility 97
Built for your industry
Every feature your flooring website needs
WorkspaceCMS ships with tools built specifically for local businesses — not bolt-on plugins.
Free In-Home Measure & Quote Form
A request form that schedules your in-home measure directly, capturing room dimensions and material interest up front so the visit is productive from the first minute.
Room-by-Room Project Showcase
Real installed projects organized by room type — kitchens, living rooms, whole-home — so homeowners can see how a material actually looks in a space similar to their own.
Sample & Swatch Request
An option to request physical samples or swatches directly from the site — lets undecided homeowners narrow down colors and finishes at home before committing to a full order.
Warranty & Install-Guarantee Display
Clear warranty terms for materials and installation workmanship — reassures homeowners making a flooring decision they'll be living with for a decade or more.
Financing Options
Payment plan information shown on material and quote pages — whole-home flooring is a significant expense, and financing visibility keeps budget concerns from stalling the decision.
Service Area Map
An interactive map of every city you serve, paired with local pages that rank for '[material] installation [city]' searches across your territory.
Commercial vs. Residential Split
Separate sections for commercial and residential flooring work, since a property manager sourcing office carpet tile searches very differently than a homeowner shopping for hardwood.
How it works
From signup to live site — we handle the hard parts.
We Learn Your Material Lines and Install Capacity
We start by mapping the material lines you carry and your install capacity, so your gallery and measure-request flow reflect exactly what you offer.
We Build a Material-Gallery-Forward Site
Your site launches with a material gallery front and center and a measure-request flow that schedules directly — built for how homeowners actually shop for flooring.
We Launch With Local SEO Built In
Technical SEO, code that helps Google understand your business, and geo-targeted pages built to rank for 'flooring contractor near me' and '[material] installation [city]' from day one.
We Manage It Every Month After
New material lines, a seasonal promotion, an updated warranty policy — send us the update and we handle the content. Your site stays current without you touching a CMS.
Simple, flat pricing
Flat pricing. No agency games.
No setup fees. Free site build included. Billed monthly (annual optional).
Essentials
$89/mo
Your 6-page site
Independent flooring installers who need a professional, material-forward site with a simple measure-request form to convert referrals and local searches.
- Your whole 6-page site — every page managed
- AI + SEO-ready structure & optimization
- Unlimited managed updates
✓ Free 6-page website — 3 pages designed for your business + blog, T&C & Privacy styled to match
Get my free site →Most Popular
Growth
$199/mo
Up to 20 pages
Flooring companies running a showroom plus install crews who want a full material gallery, sample requests, and local SEO built to expand their service area.
- Up to 20 pages — every page managed
- Blog + local landing pages
- AI-powered content tools
✓ Free 10-page website — 7 pages designed for your business + blog, T&C & Privacy styled to match
Get my free site →Premium
$449/mo
Up to 50 pages
Multi-location flooring companies who need full content management, expanded material lines, and aggressive multi-city SEO.
- Up to 50 pages — every page managed
- Multi-location + franchise support
- AI SEO tools (Visibility Tracker, Site Audit, Blog Writer, Brand Voice) + managed updates
✓ Free 15-page website — 12 pages designed for your business + blog, T&C & Privacy styled to match
Get my free site →Billed monthly (annual optional). Free site build included. See full pricing details →
Frequently asked questions
How do I show flooring material options online?
We build a gallery organized by material — hardwood, LVP/vinyl, tile, carpet — with room-by-room project photos so homeowners can see how each option actually looks installed, not just as a swatch. It's the core browsing experience on a flooring contractor site.
Can customers request an in-home measure through the site?
Yes — we build your measure-request form to capture rough room dimensions and material interest, so your in-home visit starts productive instead of starting from scratch.
Should sample/swatch requests be built into the site?
If you offer them, yes — letting undecided homeowners request a physical sample directly from the site keeps them engaged with you instead of comparing options across five different showrooms.
How do flooring contractors rank locally?
Ranking for flooring searches requires city and material-specific pages — 'hardwood installation [city],' 'LVP flooring [city]' — combined with a well-optimized Google Business Profile and consistent technical SEO. WorkspaceCMS builds that structure from launch and keeps it current monthly.
Is financing commonly shown on flooring sites?
For whole-home projects, yes. Flooring is a significant expense homeowners often make once every decade or more, and showing financing options on material and quote pages reduces the hesitation that stalls a decision.
How fast does the site launch?
Most flooring contractor sites on WorkspaceCMS launch within two weeks of onboarding. We handle design, copy, gallery setup, and SEO configuration — you provide your material lines and any project photos you have. Any 12-month plan includes the site build at no extra cost.
Agency bolt-ons
Your CMS comes with a 15-year agency behind it.
WorkspaceCMS is your foundation — built, managed, and ranked for you. When you’re ready to accelerate, bolt on any of our agency campaigns like Lego pieces. Each one is custom-scoped, month-to-month, and run by specialists who already know your site inside out.
SEO Campaigns
Rank for the keywords that bring paying customers.
Ongoing organic search campaigns — keyword targeting, link building, technical audits, and monthly reporting. Built on 15 years of agency data.
PPC / Google Ads
Paid search managed by specialists, not generalists.
Full-funnel Google Ads management: search, display, Performance Max. Every campaign is conversion-tracked and tied to real revenue.
LSA Campaigns
Own the Local Services Ads pack in your market.
Local Services Ads setup and management. Google-screened badge, lead verification, bid strategy — built for service-area businesses that live and die by local calls.
Social Campaigns
Meta, Instagram, TikTok — wherever your customers scroll.
Paid social strategy, creative, and media buying across Meta, Instagram, and TikTok. Retargeting, lookalike audiences, and creative that converts.
Ready to get your Flooring Contractors website built — free?
Annual plan includes a free semi-custom website build — 3 to 12 pages depending on your plan. Build capacity is limited.
No setup fees · 12-month term, then month-to-month · 30-day money-back guarantee