Free Website Build on Annual Plans

Your Curation Is the Product. Show It Off.

Independent wine shops win on curation and staff expertise a grocery aisle can't match. We build that site free.

★ Free AI Visibility Check

When someone asks AI for a wine & spirits shop near them, does your name come up?

ChatGPT, Claude, and Perplexity only recommend sites they can read. Most small-business sites fail that test. Scan yours free and see exactly where you stand.

Free · no signup · scores the 15 signals AI uses to find you · ~20 seconds

See it in action

A real site, live on the web

A real site we designed and built, live on the web. This one is our Craft Brewery build. Explore it, then picture it with your services, your photos, and your words.

Live Demo
Screenshot of Ridgemont Brewing Co. website demo
Full-screen view

Craft Brewery Demo

Ridgemont Brewing Co.

  • Live tap list with rotating beer style and ABV details
  • Event calendar: trivia nights, live music, tap takeovers
  • Private event and venue rental inquiry
  • Beer finder and distribution partner page
⚡ Fast on every deviceBuilt for Google from day oneAccessible by design

Built for your industry

Every feature your wine shop website needs

WorkspaceCMS ships with tools built specifically for local businesses, not bolt-on plugins.

Curated Selection Browse by Category

Browse wine, spirits, and craft beer as a curated selection, not a flat list.

Local Delivery & Pickup Ordering

Local delivery and pickup ordering, with state compliance info clearly noted.

Staff Picks & Tasting Notes

A staff picks section with real tasting notes customers can shop from.

In-Store Tasting Event Calendar

A living calendar for in-store tastings that draws repeat visits.

Gift Basket & Corporate Gifting Service

A dedicated page for gift baskets and corporate gifting.

Wine Club & Subscription Display

A wine club page explaining tiers, pricing, and monthly perks.

Rare & Allocated Bottle Notification Sign-Up

A sign-up flow for rare and allocated bottle notifications.

Local SEO & Delivery Zone Targeting

Local content and code targeting searches like "wine shop near me."

120+industries served
90+Lighthouse target (we monitor every build)
Daystypical launch time

Built by an SEO agency working since 2012. Trusted by local businesses in 120+ industries.

How it works

From signup to live site, we handle the hard parts.

  1. Learn your product categories and local delivery capability

    You share your selection, your staff's expertise, and what local delivery or pickup you can offer. We map a site structure built around curation, not just inventory.

  2. Build a curated, expertise-forward shop site

    We build your category browsing, staff picks and tasting notes, wine club page, and tasting event calendar, all in your first draft.

  3. Launch with local SEO for "wine shop near me"

    Your site goes live built to a 90+ Lighthouse target (typical builds clear it; specific scores vary by content and integrations), with the technical groundwork for ranking in place for searches like "wine shop near me" and "[city] liquor store."

  4. Update it yourself, or just send a ticket

    Your selection changes, a tasting event gets scheduled, or your staff picks update. Update it yourself in your WorkspaceCMS dashboard in minutes. Don't want to touch it? Send us the change and we make it for you, included on every plan. Want our team actively managing your selection and events on an ongoing basis? Ask about the managed add-on.

Simple, flat pricing

Flat pricing. No agency games.

No setup fees. Free site build included. Billed monthly (annual optional).

Note on the demo: The product catalog, shopping cart, and checkout shown in our demo represent a headless commerce integration. These are custom-scoped projects, not included in the standard plans below. Our plans cover your website updates, SEO, and content. If you want something that looks like this demo, reach out and we’ll build you a custom quote. The plan credit applies. Talk to us about a custom e-commerce quote →

Essentials

$89/mo

Unlimited pages

Best for independent wine and spirits shops building their first real online presence.

  • Unlimited pages, every page managed
  • AI + SEO-ready structure & optimization
  • Unlimited managed updates
✓ Free 6-page website: 3 pages designed for your business + blog, T&C & Privacy styled to match
Get my free site →

Growth

$199/mo

Unlimited pages

Ideal for shops running a wine club and a regular tasting event calendar.

  • Unlimited pages, every page managed
  • Blog + local landing pages
  • AI-powered content tools + unlimited managed updates
✓ Free 10-page website: 7 pages designed for your business + blog, T&C & Privacy styled to match
Get my free site →
Most Popular

Premium

$449/mo

Unlimited pages

For established wine and spirits retailers with real inventory volume: a page for every varietal, region, and market served.

  • Unlimited pages, every page managed
  • Deep content coverage + multi-location support
  • AI SEO tools (Visibility Tracker, Site Audit, Blog Writer, Brand Voice) + managed updates
✓ Free 15-page website: 12 pages designed for your business + blog, T&C & Privacy styled to match
Get my free site →

Ultra

$749/mo

Unlimited pages

Varietals, regions, and club tiers each want their own space, and Ultra gives it to them. Nothing caps the revision rounds, an hour with the team is held monthly, and two systems are joined each quarter, a subscription tool and email marketing among them.

  • Everything in Premium, at Premium's service levels
  • Unlimited revision rounds, until you approve the design
  • 2 new integrations a quarter, plus a monthly working session with the team
✓ Free 15-page website: 12 pages designed for your business + blog, T&C & Privacy styled to match
See what Ultra includes →

Every plan: unlimited updates made for you, break-fix included, hosting + SSL handled, and a real team on every ticket.

Managed platform

When something breaks, you do not go looking for a developer

On WordPress and other open platforms, the host blames the plugin, the plugin blames the theme, and everyone tells you to hire someone. There is no one whose job it is to fix your site. Here there is exactly one, and fixing it is not a line item.

What is covered: anything that breaks on our side. The platform, the hosting, the code, the templates, security patches.

What is not: brand-new work such as a new integration, a new template, or a redesign, and outages at a vendor you own such as your registrar or your MLS feed. Those get scoped and quoted.

See exactly what is included

Enterprise is a different process: full custom design, Figma mockups first, and a dedicated project manager from kickoff to launch. See Enterprise, from $999/mo →

Billed monthly (annual optional). Free site build included. See full pricing details →

FAQ

Questions,
answered.

Can customers order for local delivery or pickup through the site?

Yes, where it's permitted. We build local delivery and pickup ordering into your site and clearly note any state-specific compliance information relevant to your location, though for the specifics of what your state allows, you'll want your own legal guidance, since alcohol sale and shipping rules vary widely.

Should staff picks and tasting notes be featured?

Yes. This is the single biggest differentiator an independent wine shop has over a grocery store wine aisle. We build a staff picks section with real tasting notes that showcases your team's expertise and gives customers a reason to trust your curation over a generic algorithm.

Do wine shops typically host in-store tastings worth listing?

Many do, and it's an underused feature on most shop websites. We build a simple tasting event calendar that draws repeat visits, builds community, and keeps your site refreshed with locally relevant content between events.

Is a wine club or subscription commonly offered?

It's common among shops looking to build recurring revenue, and it converts far better when it's clearly explained. We build a dedicated wine club page laying out tiers, pricing, and what members get each shipment or pickup, instead of leaving it as something customers have to ask about in person.

How do independent wine and spirits shops rank locally against big retailers?

No one can guarantee a specific ranking outcome against national chains with far larger footprints. What we build is the technical groundwork for ranking: fast, well-structured pages, code that tells Google what you carry and where, and local content targeting searches like "wine shop near me" and "[city] liquor store."

How fast does the site launch?

Most wine and spirits shop sites launch within a few business days of completing intake, built to a 90+ Lighthouse target (typical builds clear it; specific scores vary by content and integrations). Any 12-month plan includes the full site build at no extra cost.

Agency bolt-ons

Your CMS comes with an agency that has worked since 2012 behind it.

Your CMS is the foundation. Bolt on our agency’s SEO, PPC, LSA, and social campaigns whenever you’re ready to accelerate.

SEO Campaigns

Rank for the keywords that bring paying customers.

What’s included

Ongoing organic search campaigns: keyword targeting, link building, technical audits, and monthly reporting. Built on agency data going back to 2012.

PPC / Google Ads

Paid search managed by specialists, not generalists.

What’s included

Full-funnel Google Ads management: search, display, Performance Max. Every campaign is conversion-tracked and tied to real revenue.

LSA Campaigns

Own the Local Services Ads pack in your market.

What’s included

Local Services Ads setup and management. Google-screened badge, lead verification, bid strategy, built for service-area businesses that live and die by local calls.

Social Campaigns

Meta, Instagram, TikTok: wherever your customers scroll.

What’s included

Paid social strategy, creative, and media buying across Meta, Instagram, and TikTok. Retargeting, lookalike audiences, and creative that converts.

Ready to get your Wine & Spirits Shops website built, free?

Annual plan includes a free semi-custom website build: 3 to 12 pages, depending on your plan.

No setup fees · 12-month term, then month-to-month · 30-day money-back guarantee