Shop by Category
Browse by food, treats, supplies, and specialty diets.
Free Website Build on Annual Plans
Amazon Can Ship Pet Food. It Can't Give Nutrition Advice.
Independent pet stores win on nutrition expertise and specialty brands Amazon can't offer. We build that site free.
★ Free AI Visibility Check
When someone asks AI for a pet supply store near them, does your name come up?
ChatGPT, Claude, and Perplexity only recommend sites they can read. Most small-business sites fail that test. Scan yours free and see exactly where you stand.
Free · no signup · scores the 15 signals AI uses to find you · ~20 seconds
Free website build included on every plan: build capacity is limited
✦ Always Fresh: a free visual redesign 24 months after your site goes live, on Essentials, Growth, Premium and Ultra.
See it in action
A real site, live on the web
A real site we designed and built, live on the web. This one is our Pet Grooming build. Explore it, then picture it with your services, your photos, and your words.
Pet Grooming Demo
The Groomed Paw
- Online appointment booking with breed and size selection
- Groomer credentials and certification display
- Breed-specific service gallery with before-and-after photos
- Service packages with transparent pricing
⚡ Fast on every deviceBuilt for Google from day oneAccessible by design
Built for your industry
Every feature your pet supply store website needs
WorkspaceCMS ships with tools built specifically for local businesses, not bolt-on plugins.
Online Store with Local Delivery & Pickup
Local delivery and pickup built in, competing directly on convenience.
Nutrition Consultation & Staff Advice Request
A request flow for nutrition guidance and specialty-diet questions.
Loyalty & Rewards Program
A dedicated page explaining your loyalty program and its perks.
Brand Carried Showcase
Showcase the specialty and holistic pet food brands you carry.
Autoship & Subscription Option Display
A clear autoship option so loyal customers don't drift to big-box.
In-Store Event Calendar
A living calendar for adoption days, vaccine clinics, and community events.
Gift Card Purchase
Online gift card purchase built directly into your site.
How it works
From signup to live site, we handle the hard parts.
Learn your product categories and specialty focus
You share the categories, specialty brands, and nutrition expertise your team offers. We map a site structure that leads with knowledge, not just inventory.
Build an expertise-forward shop site with local delivery
We build your category browsing, nutrition consultation request, loyalty program page, and local delivery/pickup ordering, all in your first draft.
Launch with local SEO for "pet store near me"
Your site goes live built to a 90+ Lighthouse target (typical builds clear it; specific scores vary by content and integrations), with the technical groundwork for ranking in place for searches like "pet store near me."
Update it yourself, or just send a ticket
Inventory shifts, loyalty program changes, or a new adoption day or vaccine clinic. Update it yourself in your WorkspaceCMS dashboard in minutes. Rather not do it yourself? Send a ticket and our team makes the change for you, on every plan. Want our team actively managing your inventory and events on an ongoing basis? Ask about the managed add-on.
Simple, flat pricing
Flat pricing. No agency games.
No setup fees. Free site build included. Billed monthly (annual optional).
Note on the demo: The product catalog, shopping cart, and checkout shown in our demo represent a headless commerce integration. These are custom-scoped projects, not included in the standard plans below. Our plans cover your website updates, SEO, and content. If you want something that looks like this demo, reach out and we’ll build you a custom quote. The plan credit applies. Talk to us about a custom e-commerce quote →
Essentials
$89/mo
Unlimited pages
Best for independent pet supply stores building their first real online presence.
- Unlimited pages, every page managed
- AI + SEO-ready structure & optimization
- Unlimited managed updates
✓ Free 6-page website: 3 pages designed for your business + blog, T&C & Privacy styled to match
Get my free site →Growth
$199/mo
Unlimited pages
Ideal for stores running local delivery and an active loyalty program.
- Unlimited pages, every page managed
- Blog + local landing pages
- AI-powered content tools + unlimited managed updates
✓ Free 10-page website: 7 pages designed for your business + blog, T&C & Privacy styled to match
Get my free site →Most Popular
Premium
$449/mo
Unlimited pages
For established specialty pet retailers with real inventory volume: a page for every category, brand, and market served.
- Unlimited pages, every page managed
- Deep content coverage + multi-location support
- AI SEO tools (Visibility Tracker, Site Audit, Blog Writer, Brand Voice) + managed updates
✓ Free 15-page website: 12 pages designed for your business + blog, T&C & Privacy styled to match
Get my free site →Ultra
$749/mo
Unlimited pages
For stores running delivery, loyalty, and a busy front counter. Two systems are set up for you every quarter, a loyalty program, your point of sale, or delivery routing, and the design rounds behind the build are never counted.
- Everything in Premium, at Premium's service levels
- Unlimited revision rounds, until you approve the design
- 2 new integrations a quarter, plus a monthly working session with the team
✓ Free 15-page website: 12 pages designed for your business + blog, T&C & Privacy styled to match
See what Ultra includes →Every plan: unlimited updates made for you, break-fix included, hosting + SSL handled, and a real team on every ticket.
Managed platform
When something breaks, you do not go looking for a developer
On WordPress and other open platforms, the host blames the plugin, the plugin blames the theme, and everyone tells you to hire someone. There is no one whose job it is to fix your site. Here there is exactly one, and fixing it is not a line item.
What is covered: anything that breaks on our side. The platform, the hosting, the code, the templates, security patches.
What is not: brand-new work such as a new integration, a new template, or a redesign, and outages at a vendor you own such as your registrar or your MLS feed. Those get scoped and quoted.
Enterprise is a different process: full custom design, Figma mockups first, and a dedicated project manager from kickoff to launch. See Enterprise, from $999/mo →
Billed monthly (annual optional). Free site build included. See full pricing details →
FAQQuestions,
Questions,
answered.
Can customers get local delivery or pickup through the site?
Yes. We build local delivery and pickup ordering directly into your site, giving customers the same convenience they'd get from a big-box subscription, without leaving your shop for it.
Do independent pet stores typically offer nutrition guidance online?
It's not the norm, and that's exactly the opportunity. Most competitors don't showcase it. We build a nutrition consultation and staff advice request flow that puts your team's real expertise front and center, which is a meaningful differentiator against Amazon and big-box retailers.
Should the site list specialty brands carried?
Yes, a clear brand showcase tells discerning pet owners you're curating specialty and holistic options, not just stocking whatever moves fastest. We build a dedicated section for the brands you carry, organized in a way that's easy for customers to browse.
Is an autoship or subscription option common to offer?
Big-box retailers push subscriptions hard, and independent stores can compete directly by offering the same convenience on their own site. We build a clear autoship display so loyal customers don't drift away simply because the option wasn't visible.
How do pet supply stores rank against big-box retailers and Amazon?
No one can guarantee a specific ranking outcome against sites with a much larger footprint. What we build is the technical groundwork for ranking: fast, well-structured pages, code that tells Google what you carry and where, and local content built around searches like "pet store near me" that favor a real, local business.
How fast does the site launch?
Most pet supply store sites launch within a few business days of completing intake, built to a 90+ Lighthouse target (typical builds clear it; specific scores vary by content and integrations). Any 12-month plan includes the full site build at no extra cost.
Agency bolt-ons
Your CMS comes with an agency that has worked since 2012 behind it.
Your CMS is the foundation. Bolt on our agency’s SEO, PPC, LSA, and social campaigns whenever you’re ready to accelerate.
SEO Campaigns
Rank for the keywords that bring paying customers.
What’s included
Ongoing organic search campaigns: keyword targeting, link building, technical audits, and monthly reporting. Built on agency data going back to 2012.
PPC / Google Ads
Paid search managed by specialists, not generalists.
What’s included
Full-funnel Google Ads management: search, display, Performance Max. Every campaign is conversion-tracked and tied to real revenue.
LSA Campaigns
Own the Local Services Ads pack in your market.
What’s included
Local Services Ads setup and management. Google-screened badge, lead verification, bid strategy, built for service-area businesses that live and die by local calls.
Social Campaigns
Meta, Instagram, TikTok: wherever your customers scroll.
What’s included
Paid social strategy, creative, and media buying across Meta, Instagram, and TikTok. Retargeting, lookalike audiences, and creative that converts.
Grow your practice
Guides for growing your pet supply stores
Practical guides to get found on search, book more appointments, and win new patients.
- Get found on searchShow up first when pet owners search for supplies near them
- Sell more onlineTurn browsers into buyers with product discovery that converts
- Win new customersWin new customers with campaigns run by a real team
- See examplesSee a real pet site built to get found and sell
- Agency vs DIYWhy DIY sites rarely rank or sell, and what to do instead
Ready to get your Pet Supply Stores website built, free?
Annual plan includes a free semi-custom website build: 3 to 12 pages, depending on your plan.
No setup fees · 12-month term, then month-to-month · 30-day money-back guarantee