Shop by Age Range & Category
Browse by age range and category: educational, outdoor, games, STEM.
Independent toy stores win on expertise Amazon can't match. We build a site that proves it, free.
ChatGPT, Claude, and Perplexity only recommend sites they can read. Most small-business sites fail that test. Scan yours free and see exactly where you stand.
Free · no signup · scores the 15 signals AI uses to find you · ~20 seconds
Free website build included on every plan: build capacity is limited
✦ Always Fresh: a free visual redesign 24 months after your site goes live, on Essentials, Growth, Premium and Ultra.
See it in action
A real site we designed and built, live on the web. This one is our Toy Store build. Explore it, then picture it with your services, your photos, and your words.
Toy Store Demo
Built for your industry
WorkspaceCMS ships with tools built specifically for local businesses, not bolt-on plugins.
Browse by age range and category: educational, outdoor, games, STEM.
Shop online with local pickup for same-day birthday orders.
A birthday registry lets families create and share a wish list.
Curated staff-pick and best-seller lists put your team's expertise on display.
A living calendar for story time, demo days, and in-store events.
A clear callout for your gift-wrapping service.
A structured section showcasing the specialty toy brands you carry.
Online gift card purchase built directly into your site.
From signup to live site, we handle the hard parts.
You share the categories you carry, the brands you specialize in, and what makes your curation different. We map a site structure built around expertise, not just inventory.
We build your age/category browsing, staff picks, birthday registry, and event calendar, designed to showcase what your team actually knows about toys.
Your site goes live built to a 90+ Lighthouse target (typical builds clear it; specific scores vary by content and integrations), with the technical groundwork for ranking in place for searches like "toy store near me."
New inventory, updated staff picks, or a story-time event. Update it yourself in your WorkspaceCMS dashboard in minutes. Prefer not to touch it? Send us the change and our team makes it for you, on every plan. Want our team actively managing your inventory and event calendar on an ongoing basis? Ask about the managed add-on.
Simple, flat pricing
No setup fees. Free site build included. Billed monthly (annual optional).
Unlimited pages
Best for independent toy shops building their first expertise-forward site.
Unlimited pages
Ideal for shops running an active online store and a regular events calendar.
Unlimited pages
For established specialty toy retailers with real inventory volume: a page for every category, brand, and age range, plus the full AI toolkit.
Unlimited pages
Ages, categories, and brands add up quickly, and none of them should share a cramped listing. Revision rounds are not rationed, two systems get set up each quarter, and a monthly hour with the team covers what the next season needs.
Every plan: unlimited updates made for you, break-fix included, hosting + SSL handled, and a real team on every ticket.
Managed platform
On WordPress and other open platforms, the host blames the plugin, the plugin blames the theme, and everyone tells you to hire someone. There is no one whose job it is to fix your site. Here there is exactly one, and fixing it is not a line item.
What is covered: anything that breaks on our side. The platform, the hosting, the code, the templates, security patches.
What is not: brand-new work such as a new integration, a new template, or a redesign, and outages at a vendor you own such as your registrar or your MLS feed. Those get scoped and quoted.
Enterprise is a different process: full custom design, Figma mockups first, and a dedicated project manager from kickoff to launch. See Enterprise, from $999/mo →
Billed monthly (annual optional). Free site build included. See full pricing details →
Yes. We organize your online catalog by age range and category (educational, outdoor, games, STEM), so parents and gift-givers can find something genuinely appropriate in a few clicks, instead of guessing from a flat product list.
Absolutely. It's one of the clearest ways to show, not just claim, that your team actually knows toys. We build a staff pick and best-seller section that puts your team's real expertise on display and gives shoppers a shortcut to a good decision.
It's not universal among independent toy stores, but it's a strong feature to offer. Families with young kids create birthday and holiday lists repeatedly. We build a registry feature that keeps families organized and coming back to your shop specifically.
Yes, recurring events like story time and demo days are exactly the kind of content that keeps families checking your site regularly. We build a simple event calendar that's easy to keep current and gives you a reason to bring online visitors into the physical store.
Nobody can promise a specific ranking outcome, especially against sites with far larger footprints. What we build is the technical groundwork for ranking: fast, well-structured pages, code that tells Google what you carry and where, and local content that gives you a real shot at showing up for "toy store near me" style searches.
Most toy store sites launch within a few business days of completing intake, built to a 90+ Lighthouse target (typical builds clear it; specific scores vary by content and integrations). If you're targeting the holiday season, flag your timeline early and we'll prioritize accordingly. Any 12-month plan includes the full site build at no extra cost.
Agency bolt-ons
Your CMS is the foundation. Bolt on our agency’s SEO, PPC, LSA, and social campaigns whenever you’re ready to accelerate.
Rank for the keywords that bring paying customers.
Ongoing organic search campaigns: keyword targeting, link building, technical audits, and monthly reporting. Built on agency data going back to 2012.
Paid search managed by specialists, not generalists.
Full-funnel Google Ads management: search, display, Performance Max. Every campaign is conversion-tracked and tied to real revenue.
Own the Local Services Ads pack in your market.
Local Services Ads setup and management. Google-screened badge, lead verification, bid strategy, built for service-area businesses that live and die by local calls.
Meta, Instagram, TikTok: wherever your customers scroll.
Paid social strategy, creative, and media buying across Meta, Instagram, and TikTok. Retargeting, lookalike audiences, and creative that converts.
Grow your practice
Practical guides to get found on search, book more appointments, and win new patients.
Annual plan includes a free semi-custom website build: 3 to 12 pages, depending on your plan.
No setup fees · 12-month term, then month-to-month · 30-day money-back guarantee